Manuel Brunner is the head of the Center of Excellence for Smart Production at the University of Applied Sciences Upper Austria since 2018. He is responsible for the organizational lead of this comprehensive research center. Before that, Brunner worked for 5 years as a project manager for production in the Mechatronics-Cluster, where among other responsibilities he led a project for a maturity model. Brunner was a coordinator of the Platform Industry 4.0 and the Lead initiative Digitalization. He presented on numerous regional, national and international lectures, and customized workshops for companies, intermediaries and for EU institutions.